Top 10 Social Media-Savy Universities
Many high school students are currently trying to figure out where they will attend school for the next four years. Visiting these potential schools and looking at their websites. Out of the thousand universities the schools need to find a way to stand out. Recently there has been a study and these 10 universities have been successful at marketing and communication with students. The top five consist of Harvard, University of Pennsylvania, Massachusetts Institute of Technology, University of Michigan, and Stanford University. The last one on the list was the University of Texas after looking at their website and then their Facebook I noticed all the Facebook pages they had which were great. They had a page for ex-students, future students, and current student’s links were easily visible. These 10 universities are working intensely to get their names out there and getting students excited about potentially attending these schools. Allowing easy access to things like the history of the University and updates on their research programs all on one social media site get people more informed and raises interest. The audience loves interaction and these 10 universities are definitely doing a great job it is not a surprise that many of these schools are top tier schools.

(Source: Mashable)

Everywhere we look there are a ton of advertisements. It used to be at a point where I could ignore them or just not even pay attention to them. Now websites have pop-ups where we physically have to exit out of them in order to continue watching a movie or wait 60 seconds to get back to the program even on programs like Hulu Plus. Advertisements that appear now are catered to your interest and other shopping styles. The Internet and different programs have now accumulated information in order for these advertisements to be catered to you. The real question now is where do we draw the line on how much information can be compiled by these websites. Are we going to get more of our privacy taken away, how long do they keep this information? There has been a meeting between the White House and the Digital Advertising Alliance
Zynga a very popular group that has brought many great games to us through Facebook is seeking to branch out. Facebook was a great start, it gave them publicity and some loyal customers. They currently have 4 out the 5 most popular games on Facebook.

In the past many people and companies have tried to move their business to Las Vegas. After it being made into the strip, it was thought to be a booming place. Through the years the area is not as popular or seen as safe. The Zappos CEO Tony Hsieh saw this place and felt that it had potential and wanted to rebuild it. He is now spending $350 million of his own money and time to make “Sin City a startup hub”. They are even using some of the city hall buildings into their new home with jail cell’s and everything. The CEO felt as the city has much potential and he wanted to change the current scenery he looked at other companies such as Apple and thought of mimicking their style. After much consideration and looking at other places he felt he like the NYU style where the city and the University are hard to set a part. Now all the employees are going to be moved over to the new location. More than just the company will be changed there will be new school buildings and other great changes to the city all thanks to Tony. It is a great thing and idea he has, but my concern is that he will not be able to make the transformation. Like they said many people have tried to fix the city, but nothing really happened. It is a risky investment, but at the same time a lot of their market is there so hopefully they can see a spike in sales and since people will see the good the company wants to do they can build a better brand image. 